Gideon – who works at Christchurch digital marketing agency Adverb.Digital – says being a mentor also helps his own personal and professional growth and keeps him attuned to emerging trends in business. “One of the greatest rewards comes from identifying quick wins for mentees. Simple actions like implementing Google Analytics or understanding search engine optimisation can yield substantial improvements in quick time.”
While mentors may not have all the answers, their role is vital in providing guidance and an avenue for idea exploration.
“As a mentor you have a sense of responsibility, and I think that sense of responsibility is something that helps the business community as a whole.” Visit the Business Mentor New Zealand website for more details on becoming a business mentor or mentee.